PSU Faculty Profiles

Lecturer

09/01/2014 - 08/31/2015 SZABIST Larkana,Pakistan

Adjunct Faculty Member

09/01/2017 - 12/31/2019 Kedge Business School Marseille,France

Adjunct Faculty Member

09/01/2018 - 03/31/2020 South Champagne Business School / Y Schools Troyes,France

Adjunct Faculty Member

01/01/2019 - 05/31/2019 IAE, Aix Marseille Graduate School of Management Aix en Provence,France

Assistant Professor

01/01/2020 - 06/30/2020 SZABIST Larkana,Pakistan

Adjunct Faculty Member

02/03/2020 - 06/30/2020 Rennes School of Business Rennes,France

Assistant Professor

06/01/2020 - 01/01/2025 IBA Karachi karachi,Pakistan

Program Director (MBA)

02/01/2021 - 07/31/2022 IBA Karachi Karachi,Pakistan

Program Director (MS Marketing)

08/01/2023 - 06/30/2024 IBA Karachi Karachi,Pakistan

Shahid Hussain Hussain S.,Pi-Shen Seet Seet P.-S.,Asim Qazi Qazi A.,Abdul Salam Salam A.,Saalem Sadeque Sadeque S.,Sanaullah Shar Shar S.

Journal of Retailing and Consumer Services 2025-05-01,
Brand loyalty and repurchase intention in the face of opportunistic recalls: The moderating role of perceived dialogical CSR communication

Asim Qazi Qazi A.,Ubedullah Khoso Khoso U.,Farooq Ahmad Ahmad F.,Syed Ali Raza Hamid Hamid S.A.R.

International Journal of Pharmaceutical and Healthcare Marketing 2024-04-12,
Food as an ingredient of well-being: from food and well-being to food well-being (FWB): a comparative study

Ruqia Shaikh Shaikh R.,Asim Qazi Qazi A.,Xiaoli Wang Wang X.,Diby Francois Kassi Kassi D.F.

Johnson Matthey Technology Review 2024-01-01,
Knowledge Structure of New Energy Vehicle Policy Research

Ubedullah Khoso Khoso U.,Eric Tafani Tafani E.,Asim Qazi Qazi A.

Journal of International Marketing 2023-12-01,
Scarcity Appeals in Cross-Cultural Settings: A Comprehensive Framework

Asim Qazi Qazi A.,Veronique Cova Cova V.,Shahid Hussain Hussain S.,Ubedullah Khoso Khoso U.

Spanish Journal of Marketing - ESIC 2022-09-08,
When and why consumers choose supersized food?

Asim Qazi Qazi A.,Véronique Cova Cova V.

Developments in Marketing Science: Proceedings of the Academy of Marketing Science 2020-01-01,
From Psychological Myopia to Food Myopia: A Consumer Perspective: An Abstract

Véronique Cova Cova V.,Julien Bousquet Bousquet J.,Cylvie Claveau Claveau C.,Asim Qazi Shabir Qazi Shabir A.

Journal of Management, Spirituality and Religion 2019-01-01,
The changing dichotomy between the sacred and the profane: a historical analysis of the Santiago de Compostela pilgrimage