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college of Business Administration (CBA) |
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Introduction
The accounting program provides high-quality training
and education in accounting. The program is designed to
furnish students with the necessary background and
skills for undertaking a variety of accounting
occupations. In addition, internship in accounting
provide students with an opportunity to obtain
career-related job experience through full or part time
employment. The program recognizes that precision and
rigor are essential in the accounting practices of
today's business and non-business institutions.
The program provides an opportunity to obtain a
comprehensive foundation in accounting, and advance
knowledge in specific accounting and other business
related areas, such as financial accounting, managerial
accounting, auditing, accounting information systems,
macro- and micro-economics, money and banking,
information technology, and marketing and statistics.
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Objectives
The program is designed to provide the students with the
following:
- A theoretical knowledge as well as practical skills in
the following accounting areas: financial, managerial,
information systems, auditing, and “zakat” and taxation.
- A solid background in accounting and other related
areas to qualify them for future careers and pursuit of
graduate study.
- Intellectual, interpersonal and communication skills.
- Necessary skills to be able to undertake a variety of
accounting occupations.
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Bachelor of Business
Administration (BBA) in Finance |
ntroduction
The Bachelor of Science in Finance program provides
students with the knowledge that qualifies them to
pursue a broad range of careers. The program offers
three tracks to choose from: real estate, insurance and
investment. In addition, a co-op program in finance
provides students with an opportunity to obtain
career-related job experience through full or part time
employment. The program recognizes that rigor and
precision are essential in the financial practices of
today’s financial institutions.
Upon graduation, finance students will have acquired
knowledge in different fields of study and various
functional areas of finance, such as: financial
management, financial assets, investment securities,
financial institutions, technical financial skills,
computer and statistical skills, insurance, and real
estate management.
Objectives
The Finance program aims to achieve the following
objectives:
- Sharpening the student’s analytical and
problem-solving skills in corporate finance, investment,
insurance and real estate.
- Keeping the student in touch with the most up-to-date
technologies and information systems by providing access
to computerized databases, internet resources, and
financial software.
- Developing and improving the student’s oral and
written communication skills through course work, class
presentations and writing assignments.
- Encouraging the spirit of teamwork and enhancing
interpersonal skills through teamwork and group
activities in class assignments.
Introduction
Marketing is pervasive in our society and its
philosophy, principles, and techniques are applicable to
every conceivable type of organization. Several decades
ago, Marketing career opportunities were found in
organizations such as manufacturers, retailers,
wholesalers, consulting firms, and advertising agencies.
Today, opportunities can also be found in many types of
non-profit organizations, such as: hospitals, financial
institutions, local authorities, government
organizations, museums, sport programs, charities, the
hospitality and tourism industry, and education.
Marketing is the process through which organizations
discover and study the needs of the target customers and
design, price, promote and distribute goods, services,
and ideas that satisfy these needs.
The Marketing major prepares students to practice
marketing in today’s highly dynamic and challenging
environments. Specifically, the program covers a wide
range of subjects needed for successful management such
as: consumer behavior, product promotion, sales and
sales management, marketing channels, global marketing,
marketing research, direct marketing and Internet
marketing, services marketing, and marketing for
non-profit organizations. In addition to these subjects,
students majoring in marketing need to be familiar with
such disciplines as psychology, sociology, quantitative
analysis, accounting, economics, and communication. A
co-op program in marketing provides students with an
opportunity to obtain career-related job experience
through full or part time employment in real business
institutions. The Marketing curriculum is designed with
these needs in mind.
Objectives
The primary objectives of the Bachelor of Science in
Marketing Program are:
- To provide students with an understanding of the basic
and evolving concepts of marketing with specific
emphasis on emerging techniques and technologies.
- To equip students with sufficient skills for
innovative marketing in a highly competitive
environment.
- To develop the knowledge, skills and competence
required for the administration of the marketing
activities of a business firm.
- To help students develop their communication and
interpersonal skills, encourage the spirit of teamwork
and sharpen their analytical and problem solving skills
and intellectual abilities.
- To provide students with the necessary background in
marketing and other related disciplines to prepare them
for the pursuit of graduate studies.
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